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Auto-école CFR BMW i3 in white and blue wrap with furry blue mascot, three-quarter front view

CFR driving school

Advertising production WrappingVehicle graphics

Advertising wrap of a driving-school BMW i3 with a fluffy blue mascot and large CFR logo.

Client
Auto-école CFR
Location
Valais
Service
Advertising production
Year
2024

For the CFR driving school, we designed a wrap that is sure to turn heads on an electric BMW i3. A large blue mascot with hyper-realistic fur and round eyes wraps around the rear of the car and reappears on the bonnet, as if watching over future drivers.

On the white body, wide blue gradients carry the large-format CFR logo and the words “Auto-école”, along with the “L” learner plate. The tailgate repeats the logo and mascot for instant recognition from behind.

Large-format printing, cut lettering and installation in our workshop: surface preparation, heat application of the films over the curves and careful finishing around the lights and openings.

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Auto-école CFR BMW i3 front view: black bonnet with blue mascot and CFR logo on the doors
Rear of the Auto-école CFR BMW i3: blue mascot on the wing, CFR logo and L plate on the tailgateBMW i3 bonnet detail: blue-furred mascot printed in high definition near the grille
Close-up of the BMW logo framed by the blue mascot and CFR logo on the tailgateBMW i3 rear wing dressed with the big blue-eyed mascot, in the GVisuel workshopCutting the backing paper with scissors while applying the wrap
CFR lettering on transfer tape ready to be applied with a squeegeeGVisuel installer applying lettering to a door with a heat gun and squeegee
GVisuel installer concentrating while wrapping the bonnet
Abstract close-up of the blue film applied to the BMW i3 pillar

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